Category: Graphic Design

Stop Stealing Sheep

Frederic Goudy, American type designer, once said, “Anyone who would letterspace lower case would steal sheep.” To most people, this comment only adds to the perception that type inhabits a mysterious world with intricate terminology and elaborate rules; added to this are thouasands of type faces out there that all seem to look alike. Now in it’s third edition, acclaimed type… Read more →

Objectify Your World

Objectified (2009) is a feature-length documentary about our complex relationship with manufactured objects and, by extension, the people who design them. Director Gary Hustwit, who also made Helvetica (2007), looks at the creativity at work behind everything from toothbrushes to tech gadgets, profiling the designers who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It’s about personal expression, identity,… Read more →

The Swiss Invasion

Gary Hustwit’s stunning feature-length documentary film, Helvetica (2007), uses the omnipresent font as a lens through which it examines contemporary visual culture and how typeface is used, aesthetically, spatially, and culturally, to impart shape and character to urban environments. In addition to commemorating the typeface’s 50th anniversary, Hustwit segues into a discussion with a number of acclaimed designers about their work, their creative… Read more →

Clearly a Designer

Massimo Vignelli decoded and untangled the web of NYC’s subway system in the summer of 1972. His astonishing ability to create clarity from chaos was unsurpassed. He introduced the European streamlined, modernist, minimal aesthetic to the American design community – and forever changed the landscape of graphic design. Born in Milan, Italy in 1931, he studied art and architecture and worked… Read more →